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The Online Business Manager Blog

Your one-stop shop to learn all things Online Business Manager
from the organization who set the OBM Standard.

The Next Era of the Certified OBM Profession

The Next Era of the Certified OBM Profession

IAOBM
Published on: 06/10/2026

In 2009, the International Association of Online Business Managers formalised a role that growing online businesses badly needed.

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What Should You Check Before Hiring Someone Who Calls Themselves an AI Expert?

What Should You Check Before Hiring Someone Who Calls Themselves an AI Expert?

IAOBM
Published on: 29/09/2026

AI expertise has become one of the fastest-growing claims in business services.

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The Difference Between Using AI and Being Responsible for AI in a Business

The Difference Between Using AI and Being Responsible for AI in a Business

IAOBM
Published on: 24/09/2026

Using AI is easy to start. Open a tool, write a prompt and a result appears seconds later.

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Certification Is Not the Finish Line

Certification Is Not the Finish Line

IAOBM
Published on: 22/09/2026

Passing a certification assessment is an achievement.

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