In our Online Business Manager Certification Training one of the Certification projects will be to layout a plan for a brand new project. Start to finish.. the systems, software, team, timeline ect. Many times we see from Certification trainees brilliant ideas, honestly, info we hadn’t even considered for that project (there are some VERY creative OBM’s out there). But what will draw a red flag from the Certification Committee is when we see options being presented but no actual solution.
Let me explain if your client comes to you and says “Hey, I would like to do a webinar series offer and record it live then set it up on a drip systems to be continually purchased after the live program”. At that point we (the OBM) will need to create a project plan to see this webinar series come alive.
Many times we will need to research various software or systems for anything from live componants to recordings to the platform we need to deliver on after the live event. Many moving parts, many decisions to be made many options to choose from.
Once the options are compiled we then need to determine the best route in which to run this project (including budget for any new software, systems or team members) and offer that plan to the client… what does NOT need to happen is a compiled list of “well we could or these are the options’.
Here’s why: OWNERSHIP! Once the client has given you the ‘I wanna’ we need to respond with ‘We will’… this will give the client the since of partnership and freedom they need to continue being creatively brilliant and confident their team can handle the direction they are taking their business.
So don’t provide options to your client provide solutions..