The Virtually Successful Telesummit starts on Monday – woo hoo! I’ve been wanting to do this Telesummit for a long time as I’ve seen an issue brewing in the virtual support industry for some time now…
And that is when someone tries to “do it all” – when they brand themselves as a generalist and try to be all things to their clients.
We’ve seen it happen time and again with Virtual Assistants and other virtual support professionals. They start a business on a foundation of “I can help you with anything that you need” and it quickly spirals out of control. Not only is it exhausting to try to fulfill your client’s every need – you will hit the dreaded bursting point! – it can actually turn into a messy situation of making promises that you don’t have the skills or ability to actually fulfill. Balls start to drop, things start to fall apart and client relationships become irrevocably damaged.
The key to being able to create the business that you really want AND be able to serve your clients in the best way possible is to specialize.
You need to be able to say “no” to the things that you can’t (or don’t want to) do in order to be able to say “yes” to the things that you enjoy and do very well.
So there is a decision to be made – you need to be very clear on what it is that you DO offer to clients. And that is what the Virtually Successful Telesummit is about – we are showcasing various areas of specialty so that you can truly decide, once and for all, what it is that you do and don’t want to offer.
We’ve pulled together a roster of super cool speakers – people who are specialists themselves and are going to give us the inside scoop on what they do. Click here to check them out and learn more about all the goodies they will be sharing.
It all starts Monday – if you are a virtual support professional who is ready to get laser-focused on what you offer be sure to join us. It’s going to be a blast.